Relax! We will do it for you. And you will sell more!
7 steps to effective newslettering:
Analysis of current
situation and needs.
Preparing layouts and texts.
Analysing achieved results.
Creating new, better emails.
Outlining the action plan.
Sending of preplanned campaigns.
Revising the action plan.
Discover the newsletter creation process:
Choosing the topic of the newsletter
A good topic is a key to the effectiveness of the whole campaign. You can prepare it by yourself or let us do that.
The layout and design are crucial because people buy with their eyes. That’s why we prepare two different layouts for you to choose from.
Based on the test we’ve carried out, you approve the version which achieved better results. That’s when the actual broadcast begins.
We provide you with a report that includes the results as well as conclusions and suggestions regarding future campaigns.
The texts in your newsletter have to be valuable and interesting for your reader. You can write them on your own or leave the job to our copywriters.
By sending a test, we can judge whether the newsletter is converting. Using two different emails, we can choose the one which is more effective.
Analysis of results
We analyse the data such as the number of opened emails (open rate) and clicks on the link to your website (clickthrough rate). We optimise your campaign and plan future actions.